Camila and Matthew McConaughey | Source: Getty Images

Camila and Matthew McConaughey | Source: Getty Images

Matthew and Camila McConaughey’s latest project blends a nod to Hollywood nostalgia with a creative promotional spin. Read on to find out whether it was a hit or a miss!

Matthew McConaughey and his wife, Camila Alves McConaughey, have brought a fresh twist to an iconic romantic comedy moment. The couple recreated the beloved poster from Matthew’s 2003 hit, “How to Lose a Guy in 10 Days,” in a playful nod to their tequila brand, Pantalones, sparking buzz across social media.

A user comment dated November 20, 2024 | Source: Instagram/entertainmenttonight

A user comment dated November 20, 2024 | Source: Instagram/entertainmenttonight

The updated poster,

cleverly titled

“How to Lose Your Pants in 10 Ways,” features the actor striking a humorous pose in a suit jacket, tie, and socks — sans trousers, paying homage to the tequila brand’s name, which translates to “pants” in Spanish. Meanwhile, Camila stuns in a striking yellow silk gown, reminiscent of the iconic dress worn by

Kate Hudson

in the original movie.

In addition to the photo, Matthew shared a playful caption on Instagram, that

read,

“You’re so vain, you probably think this tequila’s about you.” The post, shared on November 19, also included a behind-the-scenes clip of the couple having fun during the shoot, offering fans a lighthearted glimpse into their creative process.

Camila and Matthew McConaughey are seen in a video shared on November 19, 2024 | Source: Instagram/officiallymcconaughey

Camila and Matthew McConaughey are seen in a video shared on November 19, 2024 | Source: Instagram/officiallymcconaughey

The playful recreation sparked a wave of reactions on social media. Fans and followers were quick to share their thoughts in the comments section.

One user

wrote,


“Camila is one of the most naturally gorgeous women I have ever seen. but she can’t do it like the iconic Kate Hudson. both it looked like these 2 had fun recreating this [sic].”

Another

added,


“No offense to her but KATE is the best.”

Kate Hudson in Beverly Hills, California, on January 27, 2003 | Source: Getty Images

Kate Hudson in Beverly Hills, California, on January 27, 2003 | Source: Getty Images


“Not even close to Hudson! But good try!”

another user

chimed in,

while one fan enthusiastically

noted,


“My opinion I think she blows Kate out of the water. She’s gorgeous in this dress [sic]!”

A recurring sentiment in the comments compared Camila to Kate, with one user

stating,


“Camila is beautiful but she can’t replace iconic star Kate Hudson she is amazing and beautiful ❤️ [sic].”

Another

agreed,


“Not the same without Kate Hudson.”

Echoing the nostalgia, one comment

read,


“Kate much cuter [sic].”

A user comment dated November 20, 2024 | Source: Instagram/entertainmenttonight

A user comment dated November 20, 2024 | Source: Instagram/entertainmenttonight

Other users expressed mixed feelings about the recreation.

“[What’s] the point? Doing it with Kate after 20 years would have been a nice picture,”

one user

lamented.

Another

commented,


“[Why] not Kate??😭”

While some reactions favored Kate’s original look, others praised Camila’s beauty, with one

remarking,


“His wife is stunning but that dress was made for Kate ❤️,”

while another

insisted,


“So much better with Camila! ❤️”

Yet another user

echoed

the sentiment,

“Ok, but Camila is insanely beautiful here.”

Camila Alves McConaughey is seen in a photo shared on November 14, 2024 | Source: Instagram/camilamcconaughey

Camila Alves McConaughey is seen in a photo shared on November 14, 2024 | Source: Instagram/camilamcconaughey

The clever marketing strategy was also met with praise for its creativity.

“I love this whole thing!! Very clever!”

one fan

wrote.

Other comments

included sentiments

like,

“You guys are so great. I love your humor and lightheartedness,”

and

“Sweet couple!! Love you guys.”

One netizen couldn’t help

feeling nostalgic.


“Not me getting excited this was a remake 😂.”

Camila and Matthew McConaughey are seen in a video shared on November 19, 2024 | Source: Instagram/officiallymcconaughey

Camila and Matthew McConaughey are seen in a video shared on November 19, 2024 | Source: Instagram/officiallymcconaughey

The original movie poster for “How to Lose a Guy in 10 Days” featured Matthew and Kate standing back-to-back. Kate, dressed in her now-iconic yellow silk gown, leaned confidently against Matthew, who donned a sleek black suit and tie, exuding his character’s charm. This imagery became one of the most memorable visuals of early 2000s rom-coms.

Actor Matthew McConaughey on January 27, 2003, in Hollywood, California | Source: Getty Images

Actor Matthew McConaughey on January 27, 2003, in Hollywood, California | Source: Getty Images

In January 2003, Matthew attended the movie’s glamorous premiere at the Cinerama Dome in Hollywood, California, celebrating the release of a project that would come to define his career.

Actor Matthew McConaughey on January 27, 2003, in Hollywood, California | Source: Getty Images

Actor Matthew McConaughey on January 27, 2003, in Hollywood, California | Source: Getty Images

Matthew plays Benjamin Barry, a charismatic advertising executive and ladies’ man in the film. To win a high-stakes advertising campaign, he bets that he can make a woman fall in love with him in just ten days. Enter Andie Anderson, played by Kate, a magazine writer crafting a column about what it takes to drive a man away in the same timeframe.

Actor Matthew McConaughey on January 27, 2003, in Hollywood, California | Source: Getty Images

Actor Matthew McConaughey on January 27, 2003, in Hollywood, California | Source: Getty Images

What starts as a game for both characters soon takes a turn as real emotions emerge, leading to the actors falling for each other. With an

IMDB rating

of 6.5/10, the film remains a fan favorite for its humor and undeniable chemistry between the leads.

Kate Hudson and Matthew McConaughey in New York City, on February 2, 2003 | Source: Getty Images

Kate Hudson and Matthew McConaughey in New York City, on February 2, 2003 | Source: Getty Images

In February 2023, Kate and Matthew reunited via Instagram Live to celebrate the movie’s 20th anniversary. Their discussion covered everything from the steamy kissing scenes to the impact of that unforgettable yellow dress.

Kate Hudson in her iconic yellow dress in the film "How to Lose a Guy in 10 Days," as seen in a video shared on April 14, 2024 | Source: YouTube/paramountmovies

Kate Hudson in her iconic yellow dress in the film “How to Lose a Guy in 10 Days,” as seen in a video shared on April 14, 2024 | Source: YouTube/paramountmovies

Kate humorously

remarked,

“So, what’s it like to kiss McConaughey? … My whole thing is, we’re always in weird environments… There was only one time when we kissed that was so nice and gentle in the bathroom.”

Matthew playfully

chimed in,

“Yeah, everything else has not been climate-controlled.” Reflecting on the significance of the yellow dress, the “Interstellar” alum

shared,

“The yellow dress was the bomb and no other dress and any other dress was a far second.” The “Fool’s Gold” actress agreed,

adding,

“It’s crazy. That yellow dress has lived on.”

Kate Hudson in her iconic yellow dress in the film "How to Lose a Guy in 10 Days," as seen in a video shared on April 14, 2024 | Source: YouTube/paramountmovies

Kate Hudson in her iconic yellow dress in the film “How to Lose a Guy in 10 Days,” as seen in a video shared on April 14, 2024 | Source: YouTube/paramountmovies

The gala scene from the film remains etched in fans’ memories, not only because of Andie’s stunning gown but also because of Benjamin’s heartfelt reaction when he

tells her,

“You’re beautiful.”

Interestingly, the story of how Matthew met his wife, Camila, feels as serendipitous as a rom-com plot. According to the Hollywood star’s book, “Greenlights,” the pair met in late 2006 at the Hyde Club on Sunset Boulevard.

Describing the moment, Matthew

wrote,

“My mom’s voice began echoing in my head, ‘This is not your average woman you wave over from across the bar, son. Get your [expletive] up, and go introduce yourself.'”

After a memorable introduction involving a margarita made by Matthew, their connection blossomed. Despite initial language barriers — Camila being Brazilian and speaking Portuguese — the two hit it off.

As Matthew humorously

recounted,

“Despite my uncultured errors, I successfully got a date with her (after trying and failing twice), and almost two decades later, she’s still the only woman I’ve ever wanted to make a margarita for. And that, my friends, is how it all started – with a twist of tequila fate.”

Matthew and Camila McConaughey are seen in a photo shared on November 1, 2024 | Source: Instagram/camilamcconaughey

Matthew and Camila McConaughey are seen in a photo shared on November 1, 2024 | Source: Instagram/camilamcconaughey

The “Failure to Launch” actor

lives a grounded and wholesome life with his beloved wife and their three children.

The duo have been married since 2012 and

celebrated their 12th anniversary

in June with a heartwarming Instagram post.

In the picture, Matthew, who is dressed in cowboy attire — inclusive of a cowboy hat and denim jacket — is seen placing a sweet kiss on Camila’s forehead. Making the caption short and sweet, Matthew

penned

, “thank you #happyanniversary.”

When the lovebirds are not doting upon each other, they are busy being parents to their beautiful children, Levi, Vida, and Livingston Alves McConaughey. Together with their kids, Matthew and Camila enjoy an adventure-filled life in the actor’s home state of Texas.

They

made the move

to the state in 2014 after selling their house in California to live there full time. Earlier this year in March, Camila and Matthew

sat down with Southern Living

to discuss their life and appreciation for West Texas.

During the interview, Camila spoke about what prompted their move to the state. She started by describing the life they previously led in California. “We were living a happy life in Malibu. We had a beautiful house that we’d built together and put a lot of love and care into. We were raising our kids there. I was growing everything in the yard. I had bees making honey,” Camila

reflected

.

However, in addition to recognizing her husband’s anchored and older ties to Texas, a

family crisis

spearheaded Camila and their family leaving California and going to Austin.

They were several weeks into their stay there, helping Matthew’s mom and two brothers when Camila noticed that Texas was enforcing a gravitational pull upon Matthew.

According to the media outlet, Camila noticed how happy Matthew was being there: His mood improved, he lived life with more ease, and his grin widened. Driving back from visiting his mom one night, a moment when they stopped at a red light changed everything.

Matthew McConaughey and Camila Alves as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Matthew McConaughey and Camila Alves as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

“You want to move here, don’t you?” Matthew

recalled

his wife blurting out at that moment. Camila asked him that because she

said

that she could see “a peaceful but confident, energetic look,” on Matthew’s face as he gazed out at the Hill Country panorama.

Matthew McConaughey and Camila Alves posing for a picture for their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Matthew McConaughey and Camila Alves posing for a picture for their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

“It was like one…two…three…, and you went, ‘Yep,'” Camila

divulged

. After exchanging some adorable back-and-forth couple banter while recalling the moment, Matthew

added

, “As soon as I chuckled, the light turned green and we pulled out.” “And then I said, ‘Let’s do it,'” Camilla

asserted

.

Matthew McConaughey and Camila Alves posing for a picture for their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Matthew McConaughey and Camila Alves posing for a picture for their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

The couple went on to embark on their move to the Lone Star State, though it was not without its challenges at first, especially for Camila. In the same profile interview, Matthew admitted that Camilla

initially struggled

with the Malibu-to-Texas transition.

Matthew McConaughey and Camila Alves posing for a picture for their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Matthew McConaughey and Camila Alves posing for a picture for their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

It was difficult at first because as far as her life in America, the beautiful Brazilian-American model had only ever lived in the glamorous cities of Los Angeles and New York when living in America. Additionally, whereas Matthew had friends in Texas, Camila did not.

Camila Alves and Matthew McConaughey as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Camila Alves and Matthew McConaughey as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Also, unlike the 41-year-old, Matthew, 55, knew the lay of the land. He was very familiar with the landscapes of Texas, both physically and culturally. However, Camila eventually fell in love with the state just as much as her husband.

Camila Alves and Matthew McConaughey as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Camila Alves and Matthew McConaughey as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

“We can travel all over the world but the moment I land in Texas, the gravity just comes down, my shoulders relax, I know I’m home,”

expressed

Camila during the interview.

Camila Alves and Matthew McConaughey as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Camila Alves and Matthew McConaughey as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

In addition to their house in Texas,

Camila Alves

,

Matthew McConaughey,

and

their kids

have a luxury RV, which is a huge update from the trailer the Hollywood heartthrob, who came from humble beginnings, once lived in.

Matthew McConaughey and Camila Alves as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Matthew McConaughey and Camila Alves as seen during their Southern Living interview, posted on March 7, 2024 | Source: YouTube/Southern Living

Matthew and Camila seamlessly combine their business ventures with a life rooted in love, family, and shared creativity, remaining strong in their partnership despite public opinion.

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